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YouTube sensation Marina Orlova (half a billion YouTube views!) and her new brand Hot for Words by Marina Orlova is now available for licensing. Marina has captured a huge and ardent following of men (and women) in the 18-35 year old demo, and her new brand is sure to appeal to her millions of fans.
Marina’s stardom
Marina is a Russian philologist (expert in linguistics and etymology) and the erotically-educational (“Intelligence is Sexy”), buxom-blonde, Russian-accented host of YouTube’s Hot For Words channel, where she takes word requests from YouTube viewers and discusses each word’s origin and meaning.” Of Marina, The Moscow Times said:
"Marina exploits her blonde-bombshell looks to the maximum: She appears in her two-minute clips scantily clad, pouting and making doe eyes. This is surely the main factor in her success. However, while the number of scantily clad girls on the Internet is limitless, not all of them put so much intellectual effort into their success.”
Marina explains how she gets her over 400,000 YouTube subscribers interested in words:
"How else could I attract them to words? Everyone knows that sex sells."
CAA, Hollywood’s top talent agency and Vin Di Bona, the Hollywood Television producer are pitching a TV show inspired by "Hot For Words" to all the television Networks right now! And Marina, quite kicked about the idea, has been busy painting (Marina is an outstanding abstract artist with major NYC Gallery interest) and recording the same.
Marina’s brand
Now seeking licenses in a wide range of categories: apparel (dresses, tees and tanks, intimates); accessories (sunglasses, jewelry, sandals, slippers, purses, handbags); beauty (fragrance, nails products, lipstick); social expression (calendars, greeting cards); lounge wear (tanks, oversize tees, teddy's, bloomers, chemises, sleepwear); beauty (fragrance, nail products, lipstick); beachwear (bikini tops and bottoms, cover-ups). electronics (on-ear/in-ear headphones, cases for iPhone/iPod/iPad, apps); mobile (apps, games); publishing (dictionaries, thesauruses, crossword books, puzzles); social expression (greeting cards, calendars).
Marina’s media power
- “The sexiest philologist in the world.” - The New Yorker.
- “World’s #1 Sexiest Geek.” - Wired.com
- Regular on Fox’s The O’Reilly Factor on Fox News.
- Recommended by The New York Times Magazine.
- “One of the top three channels on YouTube!” - Cosmopolitan.
- Author of a bestseller Hot for Words: Answers to All Your Burning Questions About Words and Their Meanings published by HarperCollins.
- Star of the killer iPhone game Attack of the Bikini Zombie Babes from Outer Space.
Marina's brand will have innovative marketing support. Marina brings the brand building and marketing experience of The Robert Thorne Company which has been effectively employed with numerous leading celebrities, institutional and philanthropic brands. Google "robert thorne greg redlitz” for just some of the innovative brand marketing initiatives the company has spearheaded.) These initiatives will include an integrated campaign of electronic, print and online advertising, promotion and publicity on TV and radio, in magazines and newspapers and websites, at retail appearances, with contests and in social media. Millions of dollars' worth of annual media at no cost to the manufacturer. Great marketing gets customers in the door and great product keeps them coming back. Marlen's marketing initiatives will keep her brand front-and-center in the media and attract customers to her branded apparel.
Stunning women in technology.
116 I EXHIBIT I JUNE 2013
As kids, many of us have been attracted to our teachers, and the Russian Philologist, Marina Orlova comes in as a hot addition to the list. By conducting on- line Philology lessons, she makes words and phrases worth learning.
When in 2006 she sent cat and dog videos to her parents in Russia through Youtube, she started researching as to why Google purchased it for $ 1.65 billion. At the same time, she saw many people getting famous through Youtube, with newspapers writing about them. While they didn’t make money, it was the fan following that intrigued her, serendipity, which introduced her to the tech world and the magic of Youtube that pushed her.
A self-confessed “terrible singer”, she didn’t even see dancing as an option to start her journey on Youtube. Thus, by explaining words and phrases she started posting videos every week and building her audience every day. “For a year I didn’t make any money. Then YouTube called me and told me to switch the category from “education” to “entertainment” and my life changed! It turned out that advertisers didn’t want to spend money on “educational” content, and BAM! I went from earning $200 dollars a month to $15,000! Fast-forward to 5 years later and half a billion people have watched my online lessons. I remember I got so excited when the first 120,000 people watched my videos. That’s actually the amount of people that live in my town in Russia!”
While she finds staring and typing on the phone throughout quite annoying, Marina confesses that she’s constantly on the phone even while having a bath. She says, “I don’t read the actual newspaper anymore as I have my twitter feed delivered to me as my own digital newspaper called “The Marina Orlova Daily”! I hate watching the ever so negative news. People need to create their own positive news. What THEY are interested in hearing; not what the media wants them to know.”
Ask her what women bring to the table that men don’t and she laughs it off, saying, “I think it’s funny how men believe technology belongs to them, that they have this “Let’s fix the problem” sense and think women are supposed to be in the kitchen and bedroom only. A man’s brains tend to perform tasks predominantly with the left side of the brain, which is the logical side. Women, on the other hand, use both sides of their brains because a woman’s brain has a larger corpus callosum, which means we can trans- fer data between the right and left hemispheres faster than men!”
CAA, one of Hollywood’s top talent agencies and Vin Di Bona, one of the biggest Hollywood Television producers are pitching a TV show inspired by "Hot For Words" to all the television Networks right now! And Marina, quite kicked about the idea, has been busy painting and recording the same.
Marina's Art
Sherwin "Ace" Ross
468 N. Camden Drive, Beverly Hills, CA 90210
For further information for Marina Orlova please contact:
Sherwin Ross - 213/884-8448; ace@aceross.com
All rights reserved © 2012 The Robert Thorne Company