entertainment | brand | marketing
   
 
 

 

 

Celebrity Endorsements, PR and Advertising Campaigns

The association between a celebrity and brand can significantly increase consumer awareness of a product, add credibility to a service and help to establish a trust and affinity that would otherwise take years to build.

Whether you're looking to secure a celebrity for a television or radio advertising campaign, the endorsement of a product or if you simply require a media hook for a press day or product launch, we can help.

Our expertise lies in sourcing the right celebrity for a campaign and negotiating the best possible deal on your behalf. Taking into consideration your objectives, brand values, target demographic and budget, we will compile a carefully selected list of celebrities for your consideration. We will then guide you every step of the way, overseeing your entire campaign through to contract negotiation and fulfillment.

Our extensive industry contacts gives us unparalleled access to celebrities and media personalities. We work for you, whether you require a regional personality for a short term promotion or an international icon for a global advertising campaign, our unbiased recommendations and impartial advice will ensure we secure you the best deal to meet your campaign objectives.

We're the Robert Thorne Company (TRTC). We know the value of celebrities to a brand. We provide state-of-the-art brand licensing services forwarding energy and excitement to your business with celebrity licensing, brand expansion and marketing expertise.

 

Celebrity licensing will build your brand's power, and celebrity brand marketing is where we excel. We know how to ignite a robust and ubiquitous strategic marketing campaign to inspire and appeal to the media, consumers, and retail, creating a national spotlight of major media attention, and surging foot traffic to a retail program. We will work closely with our licensees and their publicist, the media and retail to bring tremendous value to our client's respective retail programs. We believe product design, fit and construction are “king,” but strategic marketing and messaging very, very equally important. We’ve seen time and again great marketing gets customers in the door and great product keeps them coming back.

Principals Robert Thorne and Greg Redlitz, the architects who created and managed Mary-Kate and Ashley Olsen’s fashion, beauty, home and entertainment brand at Wal-Mart globally with over $1 billion of annual global retail sales. Our key strategy has worked for the Hilary Duff brand (with fashion and accessories selling at over 16,000 retail doors), the Quincy Jones brand (in publishing and audio/electronics), the Snooki brand (new to market), the Vatican Observatory Foundation (with global reach in home products and collectibles), and other celebrity, institutional and philanthropic brands.

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Gregory V. Redlitz PLC
9654 Heather Rd, Beverly Hills, CA 90210

For further information please contact:

Sherwin Ross - 213/884-8448; sherwin@robertthorne.com

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Awards Hosts & Presenters | Conference FacilitatorsCelebrity Appearances |Endorsements & PR

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website by ace ross studios©2012

 

 

 

 

Marlen Esparza, wendy williams, snooki, nicole polizzi, ace ross , sherwin ross, robert thonre , greg redlitz, taylor armstrong, melissa mccarthy, omnipeace

 

Marlen Esparza, wendy williams, snooki, nicole polizzi, ace ross , sherwin ross, robert thonre , greg redlitz, taylor armstrong, melissa mccarthy,